SAN FRANCISCO, CA (October 27, 2025) — Hemmings, the world’s largest online collector car marketplace, is entering new creative territory with its first artist collaboration. The company has partnered with San Francisco illustrator Jeremy Fish to design a limited-edition t-shirt and poster that honor California’s deep connection to car culture.
“This illustration was inspired by my love and long-standing fascination with the volume of amazing classic cars that have survived in California,” said Fish.
The design, debuted at the Hemmings Motor Club Rally in Paso Robles, blends California state flag motifs with a classic late-1970s Ford Bronco, reimagined in Fish’s iconic style. The limited-edition design reflects Hemmings’ commitment to bridging its more than 70-year legacy with contemporary culture and expanding its reach to new generations of enthusiasts.
“This collaboration marks an important moment for Hemmings,” said Dan Stoner, creative director at Hemmings. “Jeremy’s work captures the spirit of California in a way that speaks to both lifelong collectors and younger fans who are discovering classic cars for the first time. It shows how art and automotive culture can come together to celebrate tradition while creating something fresh.”
Fish’s appreciation for Hemmings runs deeper than the collaboration itself. In 2020, he discovered and purchased an exceptionally preserved 1987 Toyota Corolla on the Hemmings marketplace — a Toronto import with fewer than 19,000 miles. “In my ongoing search, I found what may be one of the most immaculate daily driver Corollas in the world,” said Fish. “It’s nice to have a 40-year-old car that’s this reliable. I really appreciate Hemmings for making that kind of find possible.”
Fish is a San Francisco–based illustrator and fine artist who has spent nearly three decades shaping the city’s visual culture. His work spans galleries and museums worldwide as well as collaborations in skateboarding, streetwear, music, and public art. Known for storytelling through a cast of whimsical yet eerie characters, Fish has earned notable honors, including San Francisco City Hall’s first artist-in-residence in 2015 and Major League Baseball’s inaugural artist-in-residence with the San Francisco Giants in 2024.
Hemmings’ partnership with Fish represents a broader effort to connect the brand with the art, culture, and lifestyle communities that fuel today’s car culture.
The limited-edition t-shirt ($20 MSRP), and poster ($10 MSRP), is now available exclusively at www.hemmings.com/store. To learn more about Jeremy Fish, visit sillypinkbunnies.com.
About Hemmings
Founded in 1954, Hemmings is the world’s largest online collector car marketplace. For more than 70 years, we have grown and uplifted the collector car community because we’ve been part of it since the start. Through our frictionless marketplace, quality entertainment, and professional service, we help all willing drivers buy, sell, and live the collector car lifestyle. Hemmings Motor Club extends this mission by bringing enthusiasts together through exclusive benefits, curated driving experiences, and deeper community connections for those who live to drive. More information, services, and content are available at www.hemmings.com. Stay connected with Hemmings on Facebook, Instagram, and YouTube, and search tens of thousands of vehicle listings from the palm of your hand with the Hemmings App.
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