Lofty Pops Launches at Milwaukee County Zoo, Expanding Better-for-You Frozen Treat Options for Wisconsin Families

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Lofty Pops, a handcrafted ice pop company, is bringing its better-for-you frozen treats to the Milwaukee County Zoo for the 2026 season, marking its official debut in the Milwaukee market.

Lofty Pops are chef-developed and handcrafted with real fruit and organic ingredients, free from artificial colors and flavors. Each pop is dairy-free, gluten-free and allergen-friendly, with completely plastic-free, home compostable packaging—supporting Milwaukee County Zoo’s broader sustainability initiatives while offering families a premium frozen treat option that meets growing demand for clean-label concessions.

“Our goal is to modernize frozen concessions by delivering a product that reflects how families eat today,” said Natalie Heiter, co-founder and chief marketing officer of Lofty Pops. “We’re excited to introduce Lofty Pops to families visiting Milwaukee County Zoo and to become part of their summer traditions.”

Milwaukee County Zoo guests can find Lofty Pops at the Snack Barn and in the gift shop located in the U.S. Bank Gathering Place.


Milwaukee’s growing focus on family-friendly attractions and quality food experiences makes it a strong market for Lofty Pops’ continued expansion. As more consumers seek out clean-label and allergen-conscious options, the brand brings a modern approach to frozen concessions at one of the region’s most visited destinations.

Lofty Pops offers a rotating lineup of fruit-forward flavors, including Strawberry Lemon, Orange Dreamsicle, Ginger Lime, Blue Razzberry and more.

As Lofty Pops continues to expand, the company is focused on strategic growth across zoos, amusement venues and regional attractions, with plans for continued Midwest expansion in 2026.

Get a taste of Lofty Pops this summer at the Milwaukee County Zoo located at 10001 W. Bluemound Rd., Milwaukee, WI 53226. Visit www.loftypops.com to learn more.


About Lofty Pops
Lofty Pops is a handcrafted ice pop brand founded by a brother-and-sister team dedicated to creating better-for-you frozen treats. Each flavor is chef-crafted using real fruit and certified organic ingredients, with no artificial colors or flavors. Lofty Pops are dairy-free, gluten-free and allergen-friendly, making them accessible to families with diverse dietary needs. Since launching in 2024, Lofty Pops has expanded to premier family destinations across the Midwest and is continuing its national growth in 2026. For more information, visit https://www.loftypops.com or follow @eatloftypops on social media.

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